Happily had the opportunity to attend the Design Thinkers conference today: I went to 2 sessions by guys who did work at Nike. (Eh, don’t ask for names…I focused on the work not the Artist).

One designer went on to work with big time companies like Starbucks and Lego and yet you can still hear the utter awe in his voice from what Nike demanded. That’s Fresh. That’s How You Do It.