Some science on why and what we share online…gotta tweet something:

“People’s brains appeared to be gauging the headlines and abstracts of each article to determine how sharing them might create positive personal and social outcomes for them. In other words, when a story more effectively tapped into people’s desire for others to see them favorably, and presented an opportunity to relate to others positively, they were more likely to share it — and possibly make it go viral.”

Republicans like Paul Ryan are so screwed:

If he endorses Trump the public resort to name calling, labels and harsh slightly witty memes.

If he doesn’t endorse Trump he’s not a team player and he needs the resources of the GOP to further his ambitions.

It’s a maze this digital world we currently inhabit. I didn’t get my first email address until I hit University. And even then most of my friends didn’t have one either. I had to…like call them, all the while hoping they were home. So I know I’m too old for these kid games. Tonight I brewed a pot of Red Rocket Tea and am attempting to finalize/understand The SampleBank’s Social Media Strategy. Less than 30 minutes in I already have a headache and it’s debatable how much more smarter on the topic I am. I do have a question however: