Hypebot writer Clyde Smith wants to know if you’re enticed by the NewMusic Ten premise:

NewMusic Ten: Anti-iTunes Pop-Up Shop

I would have included NewMusic Ten in an earlier music discovery roundup, but I mistakenly thought it was a service offering music bundling. But that’s on me cause I should have realized from the press release that “online music’s first ever pop up shop” is the “anti-iTunes coupled with eHarmony.”

NewMusic Ten offers a monthly selection of an album or EP from each of 10 artists. At the end of the month, everything is erased including comments and a new batch is introduced. And, before too awfully long, the whole thing will be gone because it’s “designed with obsolescence in mind.” Enticed?

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